While the stars competed on the hit NBC’s “Celebrity Apprentice” to create an outstanding marketing campaign, Caid Productions was responsible for the viral marketing feed of LIFELOCK that went along with the shows airing. We were asked to create buzz around the products and services of LIFELOCK while TRUMP himself starred in viral video that was seen around the world.
We are at the forefront of independent viral videos, and we took pride in helping establish a connection between LIFELOCK’s business needs and their potential consumers. With our assistance, and the powerful networks involved in bringing together this campaign, this primetime spot was watched by tens of millions of viewers. And now, we can say we keep good company with the likes of the “TRUMP”.
