CAID PRODUCTIONS *** Viral Video and Independent Film Production

God Save My Shoes will be screening as part of the Official Selection of the Abu Dhabi Film Festival. Created in 2007, the festival will take place October 13 to 22 this year. The Middle East premiere of God Save My Shoes will take place tonight, Tuesday October 18^th, 2011 during a “Ladies Only” screening. Indeed, Ladies in the Emirates are not willing to share their shoe secrets immediately ;) . Men will have to wait for Thursday October 20^th for a coed screening of our film they may attend. After all, we made this film primarily for women so this is only justice …

There is quite a bit of buzz already in the Gulf Region regarding God Save My Shoes and several press articles have been published already, including an exclusive interview of Julie Benasra the film Director. Shoes being one of the most sought after accessories in the Emirates (one of the only one that can be displayed openly regardless of the dress code) this is no wonder there is such an anticipation of our film’s release.

The Abu Dhabi Film Festival was created in 2007 and takes place this year from October 13^thto the 22^nd. God Save My Shoes is being screened in the Showcase category on October 18^thand 20^th in presence of Julie Benasra the Director, and Thierry Daher the Producer.

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Finally! A little more than three weeks after the world premiere in NYC, God Save My Shoes will be screening at the Max Linder in Paris on Friday, September 30th in front of 500+ people.

The event is sponsored by www.Sarenza.com, France’s #1 shoe selling website and will also act as a fundraiser for Soles4Souls (www.soles4souls.org): for each fabulous pair of shoes walking through the door, Sarenza and Soles4Souls will give a pair of shoes to someone in need. Much press and media is expected attend this much expected event. The screening will be followed by an after party at the Social Club, Rue Montmartre, steps from the theatre.

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It’s official! God Save My Shoes will be premiered at The Paris Theater on Wednesday, September 7th and the event is sponsored by The Outnet.com – the most fashionable fashion outlet. God Save My Shoes features world-renowned shoe designers including Christian Louboutin, Manolo Blahnik and Walter Steiger as well as Dita Von Teese, Fergie, Kelly Rowland and a cast of shoe connoisseurs and collectors, addicts and aficionados from around the world.

The Premiere will be followed by an invitation-only after party, which will take place at LAVO, one of NY’s hottest clubs located at 39 East 58th Street, New York, NY 10022-1617.

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The French company Parrot, hired the services of Caid Productions to create a killer video of their AR. Drones flying against the NYC skyline.

The Drone is a “real-life flying video game". Operating as a small helicopter with a built in camera that is controlled wirelessly via an iPhone or iPad.

Caid Productions took up the challenge and the results are these fun videos and beautiful images of the drone flying all over NYC's five boroughs, its skyline and famous landmarks. We were lucky to have Nicolas Halftermeyer the web and e-commerce Director for the brand on the team, to pilot the drone and navigate it through high winds and busy city streets.

The whole crew was very excited to be part of such an adventurous… Continue reading

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After two years in production, we are thrilled to announce the upcoming release of our latest feature documentary, “God Save My Shoes”. “God Save My Shoes” is produced in collaboration with Canal Plus (www.canal-plus.fr), Europe’s #1 paid-TV network. An exact release date has not yet been set.

“God Save My Shoes” is the first documentary film to explore the intimate relationship

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We live in conservative times. Ostentation is out. Arrogance isout. Risk is definitely out.

Cars are getting smaller, less flashy, and more fuel-efficient. Slender and pale is in, muscled and tan is out. Sport jackets have made a comeback for men, as have dresses and hats for women. With our economy on life-support, Democrats and Republicans fight to prove who is more fiscally conservative. A recent survey revealed that, for perhaps the first time ever, a majority of young people say they are more attracted to brains than beauty. Suddenly, being boringly sensible is hot. In a word:

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We are proud to announce that, as of the beginning of January 2011, Caid Productions has taken over Vanksen USA’s business activities in North America.  After 3 years of a fruitful presence in the US, Vanksen (www.vanksen.com) has decided to focus its social media marketing activities on its native European market.  In the US, Caid Productions (previously serving as the creative and production arm of Vanksen in the US) will be focusing its resources and creative talent on serving the needs of its US clients in the areas of creative development, 360 production, social media marketing and content distribution.

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This is a 13 pages report, packed with facts and analysis that we hope will help guide you through this year's ever changing marketing landscape. Written by Emmanuel Vivier, Founder and Chief Strategy Officer of Vanksen and Thierry Daher, CEO of Vanksen USA and Executive Producer of Caid Productions, the report can be viewed online on Culture-Buzz.com. You can also download the full report by clicking on this LINK. Enjoy!!!…

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When Muppets storm the web for a noble cause, who can resist?

Unless you’re utterly allergic to pink piglet divas and sensible frogs, you probably enjoyed The Muppet Show and its various iterations. Earlier last year, our friends from Disney (which acquired The Muppets in 2004) asked us to come up with an idea to kick off their new campaign: “Give a Day, Get a Disney Day.” The idea is simple and heart-warming: give a day of your time, volunteering with one of the hundreds of charities registered with Points of Light (

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When a viral conceives a TV commercial, drives store traffic…and helps a good cause!

Sound like the Swiss knife of marketing 2.0? That’s actually an apt metaphor.

There was a time when brands and major agencies would approach viral marketing agencies like us (CAID Productions, in partnership with our sister company Vanksen USA) with their glossies TV commercials and ask if we could make them “viral.” Our answer was always the same (“pfffff,” … followed by):  “You cannot make something viral out

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